I-Moquer iyamukela kanjani idatha yokwenziwa yokuthuthukisa insizakalo yamakhasimende nobumfihlo

Isingeniso kuMoquer

'Ukubukeka kahle nokuzinakekela akusekho kwabesifazane kuphela'. UMoquer uzibekele umgomo wokwenza imikhiqizo yezinwele ekhethekile, ikakhulukazi yabesilisa, ifinyeleleke kalula eYurophu. Ku-webshop yabo, banikela ngemikhiqizo yezinwele ekhethekile futhi bahlose ukukhuthaza wonke amadoda ukuthi akhe ukubukeka okuhle futhi okuhle.

  • Ngabe ubona sengathi ukubukeka kwakho kudinga ukukhushulwa? Vakashela uMoquer's iwebhusayithi.
Idatha yokwenziwa isebenza noMoquer

Inselelo kaMoquer

UMoquer wayebhekene nezinselelo ezithile ezibalulekile, ezivezwa kule mibuzo emibili elandelayo:

  • Yimiphi imikhiqizo elingana nezinhlobo zezinwele?
  • Ngokuya ngohlobo lwamakhasimende amaklayenti, ungawakhomba kanjani amaklayenti ngemikhiqizo yezinwele efanelekile?

Ukuwaqonda kahle amakhasimende abo nokuphendula le mibuzo, uMoquer wamukela isu lokuthatha izinqumo eliqhutshwa yidatha. Ngenxa yalokho, uMoquer waqala ukuqoqa idatha kuzo zonke izikhathi zokuxhumana namakhasimende abo. Isibonelo, lapho amaklayenti ecela imininingwane noma ethenga imikhiqizo.

Ukuthola ukuqonda okusebenzayo kusuka kule datha, i-Moquer ifisa ukusebenzisana nabantu besithathu abagxile ekuhlaziyweni kwedatha. Ngeshwa, kunezivimbamgwaqo. Okokuqala, ukuvikela ubumfihlo bamakhasimende kuyinto ehamba phambili kakhulu kuMoquer. Okwesibili, umthetho uvimbela iMoquer ukuthi yabelane ngemininingwane yamakhasimende abo nabantu besithathu ngaphandle kwemvume yamakhasimende abo (General Data Protection Regulation, GDPR). Ekugcineni, lapho i-Moquer isebenzisa amasu we-classic anonymization ukufihla izingxenye ezizwelayo kuma-dataset, imininingwane ebaluleke kakhulu iyalahleka, ngenkathi ingozi yobumfihlo ihlala ikhona (funda kabanzi: kungani ukufihla amagama okudala kwehluleka). Yini manje?

Umzekeliso 1

Ukwabelana ngedatha yangempela nabantu besithathu

amasu we-classic anonymization ahluleka

Inani elingeziwe ledatha yokwenziwa

I-Syntho Engine isetshenziselwa ukuguqula yonke idatha ebucayi iqoqelwa i-Moquer kusuka kumakhasimende abo iye kwimininingwane yokulondoloza ubumfihlo. Manje, uMoquer useyakwazi ukwaba ngokukhululekile le datha ngendlela yokwenziwa nabalingani babo bebhizinisi, ngoba ayisenamarekhodi (azwela ngasese) avela kudathasethi yokuqala. Ngakho-ke, uMoquer angasebenzisana nanoma yimuphi uchwepheshe wedatha yomuntu wesithathu ukuze athole imininingwane engcono yamakhasimende kusuka kudatha yakhe futhi athuthukise ulwazi lwamakhasimende abo ngenkathi ubumfihlo buqinisekisiwe. Ukunqoba-win-win!

Umzekeliso 2

Ukwabelana ngemininingwane efomini yokwenziwa nabantu besithathu

Ukwabelana kwedatha okwenziwe

Ukuqanjwa okusha okwenziwe yi-Realizedata nge-Synthetic Data

Umuntu wesithathu usungule uhlelo lokuncoma kudathasethi yokwenziwa yokwengeza inhlanganisela phakathi kohlobo lwezinwele nomkhiqizo. Ngenxa yalokhu, uMoquer manje (1) uyazi ukuthi imiphi imikhiqizo ehambisana nezinhlobo zezinwele, futhi (2) unokuqonda okuthembekile kumkhiqizo ofanele wohlobo oluthile lwezinwele.

Ngamanye amagama, amaklayenti angakwazi ukuhlunga kalula nge-database yomkhiqizo kaMoquer ukuthola umkhiqizo ofanele kakhulu wezinwele zabo. Lokhu kusondeza uMoquer enhlosweni yabo yokugcina yokwenza imikhiqizo yezinwele ekhethekile ifinyeleleke kakhulu kwabesilisa eYurophu nokukhuthaza indoda ngayinye ukuthi ibukeke kahle futhi ibe nesitayela.

Idatha Yokwenziwa yeMoquer

UChris Gerrits Jans - Umsunguli ne-CEO

“Imininingwane yokwenziwa isisize ukuthi sithuthukise ukuthengwa kwamakhasimende, ngenkathi sikwazi ukugcina amazinga ethu aphezulu obumfihlo. Lokhu bekungeke kwenzeke ngenkathi yokufihla amagama okudala, eminyakeni embalwa edlule. Ngikholwa ukuthi yonke inkampani ye-e-commerce ethatha ubucayi bekhasimende labo ngokungathi sína kufanele icabangele ukusebenza nedatha yokwenziwa. ”

iqembu labantu elimamathekayo

Idatha iyenziwe, kodwa ithimba lethu lingokoqobo!

Xhumana noSyntho futhi omunye wochwepheshe bethu uzoxhumana nawe ngesivinini sokukhanya ukuze ahlole inani ledatha yokwenziwa!

Unentshisekelo?

Hlola inani elengeziwe le-Synthetic Data nathi